Adrian Per’s visual style is so recognizable that you can spot his work in a single frame. That yellow. That typography. That cinematic quality that makes even a 60-second reel feel like a short film. Instagram's CEO Adam Mosseri wasn't exaggerating when he called it one of the most copied aesthetics on the platform.

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But having a recognizable style and having a scalable brand are two very different things. Adrian's genius lived almost entirely on Instagram, expressed through short-form content that was inseparable from his personal presence. The challenge wasn't whether his expertise was valuable. It was whether we could translate that Instagram-native aesthetic into something bigger, something that could stand on its own as Content College.

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So we started where all great brands begin: by understanding what made Adrian's work feel different. It wasn't just the colors or the fonts, though those mattered. It was the tension between high polish and personal touch. Between cinematic production value and the intimacy of handwritten notes. Between the professional manner of a seasoned direction and the approachability of one of the nicest people you’ll ever meet.

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We took his signature yellow, black, and white palette and expanded it into a complete visual system. His distinctive typography choices became a carefully orchestrated hierarchy. We strategically wove in his actual handwriting style throughout the brand. Imagine opening a film script and finding handwritten director's notes in the margins. That's the feeling we created. Every handwritten element felt like Adrian himself was annotating the experience, making something polished feel personal.

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The website and course delivery platform became stages for this new brand to perform. Cinematic in every sense, it moved like Adrian's content moves. Intentional. Considered. Worth paying attention to. We designed email templates, landing pages, social graphics, and course materials that all sang in the same voice. This wasn't just a website. It was Adrian's vision, finally given room to breathe beyond the constraints of a nine by sixteen frame.

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But a beautiful brand without a smart launch strategy is just expensive art.

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Adrian had an audience, sure. But not everyone in that audience was ready to become a student. Some were beginners looking for foundation. Others were advanced creators wanting to level up their craft. We needed to understand who was who and what they actually wanted to learn.Over six weeks, we built and nurtured an email list that added over 20,000 new people. Not random subscribers.

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Strategically captured, carefully segmented individuals who told us exactly what they needed through their behavior and choices. We identified the creators most likely to invest in Adrian's premium course versus those perfect for the entry-level offering. By launch day, we knew our audience better than most creators know theirs after years.

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Then came the live launch event. Thousands of creators tuned in as Adrian taught core principles from his courses, giving them a taste of his teaching style and the value they'd receive. It was a masterclass…that happened to end with an invitation. When the courses opened immediately after, there was no friction, no hesitation. Just creators who had already experienced Adrian's teaching and were ready to go deeper.

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The results? Over 300 students enrolled in the first week alone. More than $150K in revenue. Overwhelmingly positive reviews flooding in from creators who felt like they'd finally found the education they'd been searching for.

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Beyond the results, our team gets to take away a great relationship, as Adrian is one of the kindest, most thoughtful people you could ever meet. The kind of person who makes you want to do your best work, not out of obligation but because you genuinely want to see them succeed.

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That's what happens when you work with creators who care as much about their craft as Adrian does. The work becomes better because the relationship is real.

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Content College is proof that when you take something special and give it the strategy, design, and launch it deserves, real business results can happen. Adrian's aesthetic was already copied across Instagram. Now his approach is being taught, systematically, to creators who want to make work that actually matters.

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From Instagram sensation to education empire.

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From short-form content to lasting impact.

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That's the kind of transformation we're here for.